AMHF 0160 – Starting an Innovative Aviation Business with Lindsay Dyer
Paula Williams2019-01-07T21:09:59+00:00How do you start an aviation business? Particularly when no one has blazed a trail for you, because there are [...]
January 2019
December 2018
AMHF 0162 – Book Club Discussion – Sales Survival Handbook by Ken Kupchik
Paula Williams2018-12-22T22:45:59+00:00This episode will be broadcast on Christmas Eve, which is SO appropriate, because it's about family. I've always been a [...]
AMHF 0159 – Thinking Big with Robert DeLaurentis
Paula Williams2018-12-17T05:52:43+00:00Our clients are incredibly inspiring! In several upcoming episodes, expect to hear interviews with some of the folks we are [...]
November 2018
AMHF 0154 – Sales Enablement Tools, AKA “Battle Cards!”
Paula Williams2018-11-19T00:26:25+00:00John and I talk about the pros and cons of Sales Enablement Tools, including a list of three that you [...]
How to be a Perfect Podcast Guest
Paula Williams2020-05-25T22:11:36+00:00If you're invited to be a guest on our podcast (or anyone else's!) it's a great opportunity to be literally [...]
AMHF 0153 – Book Club Discussion – Tools of Titans
Paula Williams2020-05-25T00:30:44+00:00John and I discuss Tim Ferris' weighty tome, Tools of Titans and pick out our favorite "gems" for aviation sales [...]
September 2018
AMHF 0149 – Book Club Discussion – Marketing, a Love Story by Bernadette Jiwa
Paula Williams2018-09-24T00:02:44+00:00John and I discuss Marketing a Love Story by Bernadette Jiwa. This tiny, but powerful book that sparks some great [...]
August 2018
Exaggeration in Aviation Marketing and Personal Branding
Paula Williams2024-11-22T19:40:45+00:00In this video, John and I discuss a recent marketing meltdown in the aviation industry. It's important to show [...]
Book Club Discussion – Nuts! Southwest Airlines Crazy Recipe for Business and Personal Success
Paula Williams2021-02-05T19:46:04+00:00John and I discuss one of the classics in aviation marketing and culture. Nuts! by Kevin & Jackie Freiberg details [...]
Aviation PR – Unhappy Customers, Drama Queens & Trolls
Paula Williams2021-01-03T22:45:17+00:00“The customer is always right,” but that assumes you can differentiate between a legitimately unhappy customer, a Drama Queen and [...]